Devon&Devon for Corri La Vita

For the 22nd edition of CORRI LA VITA Devon&Devon is renewing its support for the fundraising event dedicated to early diagnosis and a cure for breast cancer. As always, the company is sponsoring the participation of a large delegation of its staff in this traditional, non-competitive run on 29 September through Florence’s historical centre to the finish line in Piazza della Signoria.

Moreover, during International Breast Cancer Awareness Month, Devon&Devon will donate 5% of revenue generated from online sales from 1 to 31 of October and 5% of revenue generated from all in-store sales at its Florence showroom to the CORRI LA VITA non-profit organization.

‘We are proud to support Bona Frescobaldi and all her extraordinary volunteers by contributing to a great charity project once again this year,’ explains Graziano Verdi, CEO of Italcer Group and Devon&Devon. ‘Each edition of CORRI LA VITA connects us even more to Florence, the city where our brand was established and where it remains deeply rooted.’

CORRI LA VITA has always invested all the proceeds from its fundraising events in specific projects to support women facing breast cancer. The donations received during this edition will be mainly used to train young specialists (financing 10 scholarships for a total of €50,000) and to monitor and optimise the quality of care through Senonetwork, the Italian national network of breast care centres.